18 November, 2014
HOT METRO FINDS: What Does It Take To Brand Your Business?
Must see! Don’t miss out! Make money by making your own products and selling them. You can get it packaged by Gables Cosmetics. S. Miller, the chemist of the company, explains what it takes to make your products, what are the ingredients, how much it will cost him, and what do you need to market.
Learn how women will buy your product line; do you want natural or not. Get business advice. Learn how the first soap and shampoo were made and who made it first. Do you want to make silicone for shiny hair? Learn where to get it; what chemical companies have it, and how to market it. Learn how was Redken created.
How many product lines did Jerry Redding make and lose it to his women (wives at a time). About Nexus, Joico, Sebastian, Paul Mitchel and L’Oreal. How did L’Oreal win over Clairol. Does it mean Clairol is not “worth it?” Most products have the same ingredients, but different sales pitches make different prices. To buy brand or not to buy brand. Shampoo ingredients; water, SLS (sodium Laureth Lulfate) or Ammonium Laureth Sulfate; those are the ingredients, the rest are buffers for marketing. Thick or thin shampoo; the salt is the matter. Salt makes shampoo to thicken, but, is it good for you? How much do you pay for shampoo. How much does it cost. $14 cents a gallon for gel? Yes, it is possible. Watch how S. Miller makes gel in front of your eyes; water, carbopol, color and perfume.
Add salt if you want it to magically turn into a spray gel. About Johnny B and his gel accident that became a popular gel. Learn about cuticle oil, it’s pricing and mineral oil as the main ingredient. Did Germans invent the detergent. What company started to manufacture silicone; is it really made of sand? Is coconut oil organic; do they mix acetone with it? Gel or mouse? Which one to chose as a styling aid for your hair. An eye opener video, so much information for cosmetologists, barbers, beauty school students, salon professionals, entrepreneurs who would like to make money by making their own products through private labeling and making it a popular brand. Where to sell it; is Costco a good choice to diversify your products that were exclusive to salons when you started to market it.
Learn marketing techniques. Video by beautyhealthtravel channel. Guest speaker S. MIller.
For more information on branding log onto: http://www.tedcantu.com
http://www.hotmetrofinds.com Ted Cantu and Hot Metro Finds delivers rock concert reviews, business ideas and unique concepts that appeal to us all.